Your online financial power comes from having your own information products, services, and programs that you can market to your targeted, ideal prospects. It's nearly impossible to make really big money online, without a targeted list of prospects. Every successful marketer both the direct marketer and the Internet Marketer, will tell you that the gold is in your list! "Build your list. Build your list", they say. But, if you can't get that list, the gold stays put at the end of the Internet rainbow you're chasing. Here's How You Can Promote Your Ezine So You Can Start Building Your List of Prospects Who Want to Hear From You Right Now: 1. Find the best sites, directories and ezines that accept article submissions. You need to find websites that are highly visited and ezines that are the most read. But more important, you want to focus on websites and ezine publishers within your specific niche that have strong emotional connections with your targeted audience. Through our research for best-selling author Mark Hyman MD, we found information for a popular About.com editor. About.com is among the top 50 sites on the net today. With just one submission to About.com, Dr. Hyman built his opt-in subscriber list and helped push his book, "UltraMetabolism," to the top of the New York Times Best Sellers List. 2. Write a 500-750 word article that increases credibility, establishes you as the expert, improves your Search Engine Optimization (SEO) rankings, and builds a targeted list of ezine subscribers you've been dreaming of all at the same time. Writing and marketing articles online is the most effective, most cost-effective way to publicize your website, and promote your products, services and ezines online. The Web is a printing press with an insatiable appetite for articles written by experts. There are literally millions of websites and ezines that are begging for good articles. The articles that get the best results are the ones that provide unique, high quality content that solve at least one piece of a problem puzzle. However, to convert readers to buyers, you must not give the reader all of the answers to the "HOW" to solve a particular problem. If you gave them all the answers, they would have no reason to click on the link in your bio box and you lose the perfect opportunity of converting readers into actual sales leads. 3. Turn Readers Into Prospects With A Strong Call For Action When I submit articles, I notice a significant increase in traffic. But, having people visit my site is not enough. I need to get them to create a relationship with me, so they will buy my services, products and e-books.
