ESSVE’s continuous Deck Screws in innovation and marketing creates the space for retailers to grow their fastening business. This spring, it will be launched globally. ESSVE even guarantees a sales increase for new customers. “With the launch of the ESSBOX System things really exploded, we went from being part of the crowd to become the market leader within fastening solutions in the Nordics,” says Johan Cederstrand. The fact that the plastic product boxes are moulded to fit only the green plastic case helps create a strong loyalty among the craftsmen who repeatedly refill their cases with new ESSVE products.ESSVE’s success journey goes global 19 February 2018 The nearly 50 year history of ESSVE is filled with a number of innovative products that have facilitated the work of hundreds of thousands of craftsmen in the Nordics. The goal now is to double the turnover by 2025. The metal case with pre-filled screws was transformed into a green, hard plastic system case, in which all cardboard boxes were replaced with robust plastic boxes that could handle tough working conditions. “Today, almost all bread is sliced and it is regarded as something obvious. ESSVE sold thousands of boxes every year and began to think about how the popular product could be developed. The craftsmen also had very individual requests regarding what the case should contain.
