That's micro payments in action. The beauty of this is that people don't feel like they're spending money because they don't need to whip out their credit card, it's an easier payment method, usually involving a simple text to a small number and the payment is small. They also trust their mobile for making payments unlike an online transaction. Any payments made will appear on their next phone bill. People are already used to paying in this way, they're comfortable with it. Whether it's to vote for an act on a TV show, for a game download or to grab the latest ringtone. What have you got that you could take micro payments for? You should be considering how you can utilise your current website network to tap into this market. Do you offer subscriptions? Is there a service you offer that you could convert to subscriptions. How Can You Make Some Money? Here's a quick example. Your newsletter. Would your subscribers be willing to pay a small premium to have your newsletter delivered directly to their mobile? Wherever they are, without the need to be sat in front of a PC. Thus bypassing the SPAM filter problem and guaranteeing they receive your valuable content. You could sell it as valuable service for your customers with added content not available on your site or via your regular newsletter. Or offer them up to the minute breaking news in their industry, which they receive as it breaks and not when they check their email five hours later when it's to late to take action. Digital artists sell your wallpaper designs direct to the consumer via the mobile phone. New bands forget the record company contract sell your music via MP3's direct to the consumer. Investment advisors get subscribers to your 'Hot Tips' bulletins. Store owners offer a sale bulletin service etc etc
